平特五不中

平特五不中.ca / Vue d'ensemble / School of Continuing Studies / Graduate / Programmes
important

Note: This is the 2022鈥�2023 eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or .

Dipl么me (Dip.) gestion concentration en commerce sur internet (30 unit茅s)

Offered by: Management & Entrepreneurship     Degree: Dipl么me en gestion

Program Requirements

Ce programme permet 脿 l'茅tudiant d'acqu茅rir des connaissances et des comp茅tences dans le domaine du commerce sur Internet, de se doter d'outils pour faire face 脿 la transformation radicale des pratiques d'affaires op茅r茅es par Internet et de s'adapter aux exigences d'un nouveau march茅 en 茅volution rapide.

Cours associ茅s

  • CEC2 532 Business Economics (3 unit茅s) *

    Offered by: Management & Entrepreneurship (脡cole d'茅ducation permanente)

    Vue d'ensemble

    脡conomie (CCE) : Introductory micro and macro economic theory and practice in profit and non-profit organizations from a managerial perspective. Topics include: demand and supply analysis, production costs, firms' pricing and output determination, aggregate demand and supply, national income, output and employment determination, inflation, interest rate, exchange rate determination, fiscal and monetary policies.

    Terms: Automne 2022, Hiver 2023

    Instructors: Matziorinis, Ken (Fall) Matziorinis, Ken (Winter)

  • CMS2 500 Mathematics for Management (3 unit茅s) *

    Offered by: Adaptive & Integrated Learning (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Sciences de la gestion (CCE) : Basic mathematics needed for business applications, including graphs of functions, series summation, mathematics of finance, annuity, discounted cash flow, internal rate of return, permutations, combinations, maxima and minima of functions with business applications in optimization, introductory statistics and probability

    Terms: Automne 2022, Hiver 2023, 脡t茅 2023

    Instructors: Kamali, Vahid; Abdenbi, Brahim (Fall) Kamali, Vahid (Winter) Kamali, Vahid (Summer)

    • Prerequisite: CMSC 000

    • Note: "Mathematics for Management" must be completed in the first semester of the Diploma in Management program.

* ou l'exemption par un examen

Cours obligatoires (27 unit茅s)

  • CACC 520 Accounting for Management (3 unit茅s)

    Offered by: Administration & Governance (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Comptabilit茅 : This course covers financial and managerial accounting. The course provides an understanding of the various financial statements as well as cost behaviour, cost/volume/profit relationships, budgets, responsibility accounting and relevant costing.

    Terms: Automne 2022, Hiver 2023

    Instructors: Cecere, Ralph; Cohen, Thierry (Fall) Cohen, Thierry (Winter)

  • CFIN 512 Corporate Finance (3 unit茅s)

    Offered by: D茅veloppement de carri猫re et perfectionnement professionnel (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Finance (CCE) : Fundamental finance theory as applied to the firm's short and long-term financing and investment decisions and the sources of funds available to it (stocks, bonds, derivatives). Exposure to critical concepts of "firm value maximization" emphasizing capital budgeting, cost of capital, capital structure, derivatives, dividend policy, risk and return.

    Terms: This course is not scheduled for the 2022-2023 academic year.

    Instructors: There are no professors associated with this course for the 2022-2023 academic year.

    • Prerequisite(s): CACC 520 or CACC 521

    • Corequisite(s): CMS2 521

    • **Due to the intensive nature of this course, the standard add/drop and withdrawal deadlines do not apply. Add/drop is the second lecture day and withdrawal is the fourth lecture day.

  • CMIS 530 Digital Analytics and Targeting (3 unit茅s)

    Offered by: Technology & Innovation (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Gestion des syst猫mes d'information : Covers fundamental techniques in measuring and analysing the digital marketing experience success and effectiveness as well as using audience data to improve advertising and content using targeting and experiments. How to measure, analyze, and act upon the evolving internet technologies and trends.

    Terms: Automne 2022

    Instructors: Harrisson-Boudreau, Jean-Philippe (Fall)

  • CMIS 543 Digital Customer Experience (3 unit茅s)

    Offered by: Technology & Innovation (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Gestion des syst猫mes d'information : Covers the fundamental techniques for understanding, analyzing and optimizing customer experience on digital platforms. Explores best practices in designing and optimizing conversion actions in an online business. Management of customer data and confidentiality.

    Terms: Hiver 2023

    Instructors: Harrisson-Boudreau, Jean-Philippe (Winter)

  • CMIS 544 Digital Marketing Automation, Planning and Technology (3 unit茅s)

    Offered by: Technology & Innovation (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Gestion des syst猫mes d'information : Covers the fundamental concepts needed to develop a digital marketing plan. Enables students to gain an understanding of market behaviour, translation of corporate goals into digital marketing objectives, basic overview of various strategic approaches to align to objectives, as well as implementation and control.

    Terms: Hiver 2023

    Instructors: Mottaghi, Hoda (Winter)

  • CMIS 549 Digital Media and Search Engine Optimization (3 unit茅s)

    Offered by: Technology & Innovation (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Gestion des syst猫mes d'information : Covers the fundamentals of promoting a brand through digital mediums and how to take advantage of earned digital media. Provides an understanding of how paid search, search engine optimization, various forms of digital media planning and placement, social media promotion work and, how to monitor and optimize performance.

    Terms: Automne 2022

    Instructors: Harrisson-Boudreau, Jean-Philippe (Fall)

  • CMR2 542 Marketing Principles and Applications (3 unit茅s)

    Offered by: Global & Strategic Comm. (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Marketing : Covers the different aspects of marketing operations: the marketing concept, the analysis and research of market opportunities, the planning, implementation, and control of the marketing program (Product, Promotion, Distribution, and Pricing). The course focuses on Canadian market environment and Canadian marketing institutions. Lectures and case studies on an individual basis and/or involving team work will be used.

    Terms: Automne 2022, Hiver 2023

    Instructors: Dellar, Mary; Letovsky, Steven (Fall) Letovsky, Steven (Winter)

  • CMS2 521 Applied Management Statistics (3 unit茅s)

    Offered by: Adaptive & Integrated Learning (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Sciences de la gestion (CCE) : Statistical methods used in a variety of business situations, emphasizing application and providing a working knowledge of the most widely-used techniques. Topics include descriptive statistics; probability distributions; sampling procedures and distributions; inferential statistics including estimation; hypothesis testing and Anova; simple linear, multiple regression and correlation; time series and forecasting.

    Terms: Automne 2022, Hiver 2023, 脡t茅 2023

    Instructors: Kelome, Djivede (Fall) Kelome, Djivede (Winter) Kelome, Djivede (Summer)

    • Prerequisite: CMS2 500 or the Exemption by Examination Test

  • CORG 551 Behaviour in Organizations (3 unit茅s)

    Offered by: Administration & Governance (脡cole d'茅ducation permanente)

    Vue d'ensemble

    Comportement organisationnel : The implications for management and the essential concepts of social psychology such as motivation, perception, attitude change and organization. Group and organizational dynamics will be the major emphasis of the course. Classroom discussion and student participation is encouraged.

    Terms: Automne 2022, Hiver 2023, 脡t茅 2023

    Instructors: Firsova, Nad猫ge; Di Maulo, Sonia (Fall) Sylvain, Nathalie-Michele (Winter) Malo, Kit (Summer)

Cours compl茅mentaire (3 unit茅s)

3 unit茅s parmi les cours suivants :

School of Continuing Studies—2022-2023 (last updated avr. 26, 2022) (disclaimer)
Back to top