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平特五不中 receives $5 million in funding from Quebec government to bolster retail sector

Bensadoun School of Retail Management to leverage funding to advance interdisciplinary research, develop talent, and support Quebec SMEs in the new retail world
Published: 1 April 2021

平特五不中鈥檚 Bensadoun School of Retail Management will receive $5 million in funding to drive retail innovation and research, and support the province鈥檚 small and medium-sized enterprises (SMEs). As part of the provincial government鈥檚 economic recovery plan in response to the COVID-19 pandemic and its new digital transformation initiative, the funding from the Quebec Ministry of Economy and Innovation will be provided over four years to scale up interdisciplinary research activities, foster retail talent, establish professional development programs, and conduct knowledge transfer for Quebec SMEs.

鈥淲e are delighted to receive this vital support, which will enable us to help rebuild and strengthen a key sector of our economy at such a critical time,鈥 said Professor Saibal Ray, Academic Director of the Bensadoun School of Retail Management. 鈥淚 would like to thank the Government of Quebec for investing to help shape the future of retail and for their vote of confidence in our community of researchers, students and industry partners.鈥

A major portion of the funding will go towards the Bensadoun School鈥檚 newly launched retail innovation lab which integrates interdisciplinary research and artificial intelligence, enabling researchers to develop new ideas and technologies to improve the customer experience in a socially responsible fashion with the help of partner organizations. The lab鈥檚 inaugural retail partner is Quebec success story Alimentation Couche-Tard Inc.

Funds will also be allocated towards supporting SMEs to succeed in their digital and omni-channel transformation through professional development opportunities, executive education, and dissemination of knowledge and best practices. A final pillar benefited by this government investment will be to help cultivate the next generation of skilled retail talent through student research stipends, internships, and other experiential learning opportunities via the Bensadoun School.

鈥淪upporting the Bensadoun School will make up for the delay some of our storekeepers have faced because of retailers in major digital transformation chains. People have come up with new online consumption habits because of the pandemic. Consequently, it is imperative that our retail trade industry adapt and look toward new technologies and electronic trade,鈥 states Pierre Fitzgibbon, Minister of Economy and Innovation.

鈥淭he trade commerce industry is faced with changes in technological access and their effects on our consumption habits. The Bensadoun School has developed great initiatives for its staff to adapt to the electronic trade era and benefit from new consumer habits. The contribution we are making today is the key to SME economic performance in this industry,鈥 adds Lucie Lecours, Minister for the Economy.

鈥淭he retail sector鈥攁nd SMEs in particular鈥攈as been strongly impacted by the pandemic. Innovation and digitization are critical to revitalizing the 鈥榥ew economy鈥. We are poised and excited to help put Quebec on the map as a hub of world-class retail excellence.鈥 said聽Charles de Brabant, Executive Director at the Bensadoun School.聽

About the Bensadoun School of Retail Management

Opened in 2018 after a donation by the Bensadoun Family Foundation, 平特五不中's Bensadoun School of Retail Management was created to educate and empower a global network of interdisciplinary thinkers and practitioners who research, envision, and prototype a dynamic and successful world of retail. The Bensadoun School is working to be the best source of talent and ideas for a retail industry that enables sustainable consumption and healthier societies.

About 平特五不中

Celebrating 200 years of discovery and learning, 平特五不中 ranks as one of the top universities in Canada and the world. 平特五不中鈥檚 mission is to create and share knowledge by offering the best possible education, by carrying out research and scholarly activities judged to be excellent by the highest international standards, and by providing service to society. These activities span three campuses, 11 faculties, 13 professional schools, and some 300 programs of study. Every year, 平特五不中 welcomes over 40,000 students, attracting more than 30% from 150-plus countries, and has the highest percentage of PhD students of any Canadian research university. Nearly 60% of its student population speaks French.

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