Program Requirements
Ce programme permet 脿 l'茅tudiant d'acqu茅rir des connaissances et des comp茅tences dans le domaine du commerce sur Internet, de se doter d'outils pour faire face 脿 la transformation radicale des pratiques d'affaires op茅r茅es par Internet et de s'adapter aux exigences d'un nouveau march茅 en 茅volution rapide.
Cours associ茅s
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CEC2 532 Business Economics (3 unit茅s) *
Vue d'ensemble
脡conomie (CCE) : Introductory micro and macro economic theory and practice in profit and non-profit organizations from a managerial perspective. Topics include: demand and supply analysis, production costs, firms' pricing and output determination, aggregate demand and supply, national income, output and employment determination, inflation, interest rate, exchange rate determination, fiscal and monetary policies.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
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CMS2 500 Mathematics for Management (3 unit茅s) *
Vue d'ensemble
Sciences de la gestion (CCE) : Basic mathematics needed for business applications, including graphs of functions, series summation, mathematics of finance, annuity, discounted cash flow, internal rate of return, permutations, combinations, maxima and minima of functions with business applications in optimization, introductory statistics and probability
Terms: Automne 2024, Hiver 2025
Instructors: Kamali, Vahid (Fall) Kamali, Vahid (Winter)
Prerequisite: CMSC 000
Note: "Mathematics for Management" must be completed in the first semester of the Diploma in Management program.
* ou l'exemption par un examen
Cours obligatoires (27 unit茅s)
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CACC 520 Accounting for Management (3 unit茅s)
Vue d'ensemble
Comptabilit茅 : This course covers financial and managerial accounting. The course provides an understanding of the various financial statements as well as cost behaviour, cost/volume/profit relationships, budgets, responsibility accounting and relevant costing.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
Corequisite: CMS2 500
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CFIN 512 Corporate Finance (3 unit茅s)
Vue d'ensemble
Finance (CCE) : Fundamental finance theory as applied to the firm's short and long-term financing and investment decisions and the sources of funds available to it (stocks, bonds, derivatives). Exposure to critical concepts of "firm value maximization" emphasizing capital budgeting, cost of capital, capital structure, derivatives, dividend policy, risk and return.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
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CMIS 530 Digital Analytics and Targeting (3 unit茅s)
Vue d'ensemble
Gestion des syst猫mes d'information : Covers fundamental techniques in measuring and analysing the digital marketing experience success and effectiveness as well as using audience data to improve advertising and content using targeting and experiments. How to measure, analyze, and act upon the evolving internet technologies and trends.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
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CMIS 543 Digital Customer Experience (3 unit茅s)
Vue d'ensemble
Gestion des syst猫mes d'information : Covers the fundamental techniques for understanding, analyzing and optimizing customer experience on digital platforms. Explores best practices in designing and optimizing conversion actions in an online business. Management of customer data and confidentiality.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
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CMIS 544 Digital Marketing Automation, Planning and Technology (3 unit茅s)
Vue d'ensemble
Gestion des syst猫mes d'information : Covers the fundamental concepts needed to develop a digital marketing plan. Enables students to gain an understanding of market behaviour, translation of corporate goals into digital marketing objectives, basic overview of various strategic approaches to align to objectives, as well as implementation and control.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
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CMIS 549 Digital Media and Search Engine Optimization (3 unit茅s)
Vue d'ensemble
Gestion des syst猫mes d'information : Covers the fundamentals of promoting a brand through digital mediums and how to take advantage of earned digital media. Provides an understanding of how paid search, search engine optimization, various forms of digital media planning and placement, social media promotion work and, how to monitor and optimize performance.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
Cours compl茅mentaire (3 unit茅s)
3 unit茅s parmi les cours suivants :
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CMIS 545 Cloud Computing Architecture (3 unit茅s)
Vue d'ensemble
Gestion des syst猫mes d'information : Covers different cloud infrastructures and architectures in the context of deployed cloud computing systems that are appropriate for different businesses. Enables students to use key business metrics to make decisions on the suitability of applications for cloud deployment.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
