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INSY 670 Social Media Analytics (1.5 credits)

Minerva Class Scheduling Visit Minerva > Student > Registration > Class Schedule for course dates & times.

Offered by: Management (Desautels Faculty of Management)

Administered by: Graduate Studies

Overview

Information Systems : Methods and tools to leverage the power of social media, with a focus on a variety of questions ranging from strategic to operational matters pertaining to firms鈥� social media initiatives, metrics to capture relevant outcomes, and predictive analytics to link social media chatter to business performance.

Terms: Winter 2024

Instructors: Havakhor, Taha (Winter)

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