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Overview

Public Relations : Practice researching, conceptualizing, designing, and crafting visual, written and verbal messages and communication tools that align with organizational objectives for traditional, digital, social and emerging platforms for public relations purposes. Focus on skills needed to consistently express complex meaning through various channels for internal and external audiences and identifying the most appropriate channel for these audiences. Design and deliver in-person or virtual presentations.

Terms: Fall 2023, Winter 2024

Instructors: Andrews, Richard (Fall) Andrews, Richard (Winter)

• Corequisites: CPRL 510 or CPRL 610

• Restrictions: Not open to students who have taken CPRL 520.