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CPRL 532 Public Relations Event Management (3 unités)

Offered by: Global & Strategic Comm. (École d'éducation permanente)

Vue d'ensemble

Relations publiques : Management of events in support of strategic organizational objectives for relations with investors, clients, employees, government, media or community. Special events as part of public awareness or fund-raising programs. Topics include planning, budgeting, financial support, logistics, protocol, working with suppliers and partners, promotion and evaluation.

Terms: Été 2023

Instructors: Lefebvre, Michel (Summer)

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