Note: This is the 2012鈥�2013 edition of the eCalendar. Update the year in your browser's URL bar for the most recent version of this page, or click聽here to jump to the newest eCalendar.
Overview
Public Relations : Communication plans in real situations. Topics include environmental scanning, audits, strategy and implementation of plan, including timelines, budgeting, working with suppliers and consulting skills. Emphasis on evaluation and return on investment of communication.
Terms: Fall 2012, Winter 2013, Summer 2013
Instructors: Romanado, Sherry (Fall) Walsh, Brendan (Winter) Hirst, Elizabeth Jane (Summer)
Note: Students will interact with practitioners in the field. Considerable time will be required outside of classroom hours, as students will work in teams against tight deadlines. It is recommended that students not take on a heavy course load during the term they take this course.