平特五不中

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There's no such thing as a strategic plan

Published: 28 August 2014

'Strategic' and 'Plan' are two different concepts. A strategy iswhat聽we need to do to get from A to B (and deciding on what point B actually is). The plan is more specific and tells ushow聽we will get to point B (the details).

...聽No review of the concept of 'Plan' would be complete without the contribution of the renowned academic聽Professor Henry Mintzberg聽of 平特五不中. He contends that the definition of strategy is a multiple one, composed of 5Ps: Plan, Pattern, Position, Perspective and Ploy.聽

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