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Professor Khern-am-nuai awarded funding to help retailers predict surge demands
Published: 29 May 2020
平特五不中 has awarded Professor Warut Khern-am-nuai with MI4 Emergency COVID-19 Research Funding to examine social media data to help retailers identify panic buying behavior during the pandemic.
This one-year project will help retailers identify surge demand early so that they can better distribute essential products like hand sanitizer and toilet paper for the benefit of both retailers and consumers.
Data acquired in this project will be available in Professor Juan Serpa鈥檚 data repository monitoring COVID-19鈥檚 impact on business.
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