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Benny Cohen, BCom’82 , President and CEO, KPI Digital Solutions & Lewise Hiltz, Head of Digital Marketing at KPI Digital Solutions

Thursday, March 1st, 2018

Guest Lectures in Customer Insights (MRKT 657) with Prof. Ash Mukherjee

Mr. Cohen & Ms. Hiltz guest lectured in Customer Insights with the MBA students here at ƽÌØÎå²»ÖÐ. Their presentation focused on the power of data but more importantly, how to analyze and effectively develop business solutions through proper use and understanding of data.