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Millennials in business: honesty transparency and authenticity in Trump鈥檚 America
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Published: 2 February 2017
Millennials value authenticity even more than GenXers or Boomers do, and that affects everything from the workplace to the recent US election, says Peter Kozodoy, chief strategy officer at GEM Advertising. In a recent blog post that draws from the work of Professor Karl Moore, Mr. Kozodoy uses six definitions to describe the ideal candidate for the millennial vote. A quick glance at the list will reveal that neither candidate made the grade.
So, what does that have to do with business? 聽The old corporate culture does not seem to hold anymore , and managers who want to build a successful intergenerational business culture would be wise to take that fact to heart.
Read full article: , February 1, 2017